Specialist and vertical application software sales recruitment.

Journey recruits IT salespeople for specialist software vendors where product, buyer, vertical market and sales environment all matter.

 Specialist software vendors

Recruiting salespeople for complex, niche and high-value software vendors.

Vertical application markets

Understanding where product knowledge, buyer context and market experience affect sales performance.

Transferable sales skills

Helping clients understand when a candidate can move laterally into a different product, buyer or market.

Specialist software

There are an estimated 5,000 to 7,000 software vendors in the UK. That creates both opportunity and complexity for candidates and clients.

It is very easy to “stick to what you know”. Sometimes that is the right move. Sometimes the better match is more lateral: a different product, a different buyer, or a different market where the sales skills still transfer.

Knowing the difference takes experience, market knowledge and process.

Journey has recruited IT salespeople across specialist software markets as diverse as rail planning software, facilities management software and public sector portal technology.

We help founders, sales leaders and candidates navigate a complex, fragmented and ever-changing software market with clearer judgement and better evidence.